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라이트노벨

Korean Film Directors

Created by the Korean Film Council, this series offers deep insight into key directors in Korean film, figures who are not only broadening the range of art and creativity found in Korean-produced commercial films but also gaining increasingly strong footholds in international markets.

Each volume features:
- critical commentary on films
- extensive interview
- biography
- complete filmography

This book is an introductory guide to PARK Chan-wook, the 2004 Cannes Grand prix winner and one of the most acclaimed and popular Korean film directors. The book looks within with an insider's eyes and gropes roughly for the root and stems of cinematic world of PARK, who has achieved both critical and commercial success, performing stunts verging on the acrobatic between genre convention and directorial individuality.

Table of Contents

Preface

Introduction

On the Director

Interviews

Biography

Synopsis

Filmography

About the Author

PARK Chan-wook

&quot;Seaweed and Shamans&quot; captures Brenda Paik Sunoo’s 12-year journey of coming to terms with her 16-year-old son’s sudden and unexpected death. Heartfelt and at times heart-rending, a collection of 21 essays captures the third-generation Korean-American mother's journey of grief into solace.
Instead of focusing on the immediate anguish of such a tragedy, each essay opens the door to the unexpected and sustaining gifts. This book is a chronicle of emotional insights from a writer wisened by experience and willing to share her tale of grief, survival, and embrace of life. &quot;Seaweed and Shamans&quot; is not a griever’s manual, but a memoir of self-healing and restoration.

Table of Contents


Acknowledgements

Introduction

The Rose Thief - Gift of Flowers

Breathing Lessons - Gift of Wellness

Schnip Schnaps - Gift of Journals

Faux Pas - Gift of Emotions

Matter Over Mind - Gift of Courage

Grace and Good Deed - Gift of Generosity

A Grave Situation - Gift of Burial Grounds

Crow as Messenger - Gift of Imagination

H.M. Lee - Gift of Memoir

You've Got Mail - Gift of E-mail

Stone Spirits - Gift of Spirituality

Art in Private Places - Gift of Art

Seaweed and Shamans - Gift of Compassion

Santo Domingo - Gift of Honesty

Don Diablo Drive - Gift of Family Memories

Say It With a List - Gift of Healing

In Memory of Helen Foster Snow - Gift of a Mentor

Close Encounters of a Different Kind - Gift of Love

Free Fall - Gift of Faith

Afternoon Meditation - Gift of Meditation

Last Day, First Day - Gift of Dreams

Author's Epilogue

Seaweed and Shamans

Extraordinary Tales of an Ordinary Korean Family

In Melanie Steyn's novel &quot;Once Around the Sun,&quot; we are introduced to the Lee family. Dong-ju, the 12  year old son—boisterous, exuberant and curious; Ji-young, the 16-year-old daughter, ripped from childhood and thrown into an adult world too soon; Yun-hwa, defined as a wife and a mother, but searching to be just herself; and Kyu-ah, the grandmother, looking back on a life full of heartache, but also forward to the legacy she will leave through her family. Each has an individual journey of self discovery.

The novel is divided into four chapters and takes part over the period of one year. Each chapter represents a season and covers the story of one member of the family. These start out as simple tales of ordinary life, but soon unfold into extraordinary accounts of spiritual awakening. They tell of enlightenment; of growing up and growing wise; the seasonal journey of each family member searching for authenticity. They are tales of people who are variously “dis-located” finding their true spiritual “location,” and so reaching a point of personal acceptance and contentment.

Preface

The Relic - Summer

Liar, Liar, Your Pants are on Fire - Fall

Mud Flats and Island Rounds - Winter

The Scarlet Mountainside - Spring

About the Author

Once Around the Sun

“Doing Business in Korea” is a timely handbook of information for succeeding in the challenging environment of Korea, the world’s 13th largest economy. Now with updated content, the book divulges in engaging prose all the ins and outs of contemporary Korean business culture. From business etiquette and protocol to tips for marketing to Korean consumers, international business consultant Thomas L. Coyner details everything you’ll need to know not just to survive, but thrive in the Land of the Morning Calm. Through this book, one will gain pivotal insight into an environment that is traditional yet uncompromisingly modern, challenging yet surprisingly rewarding for the determined business professional.

With information ranging from Korean cultural and historical background to business etiquette, women’s status in the workplace, negotiations, hiring and firing, labor-management relations, motivating personnel, understanding Korean consumers, marketing, advertising and public relations, dealing with bureaucrats, selecting distribution systems, working within the Korean legal system, and plenty more, this book may not be a substitute for direct experience but is definitely an indispensable companion to it.

Foreword by Nick Reilly, Executive Vice President of General Motors
Acknowledgements
Introduction

PART Ⅰ. GETTING TO KNOW THE KOREANS

1. What an Expat Manager Really Needs to Know About Korean History
  a. Origins of Present Day Regionalism—Three Kingdoms (57 B.C.-668 A.D.)
  b. With a Little Help from a “Friend”—Unified Shilla (688—936)
  c. Pirates, Mongols and Culture—Goryeo (936-1392)
  d. Going Confucian, Feudal, and Xenophobic—Yi Dynasty (1392-1910)
  e. A Slow and Involuntary Opening to the West
  f. The Roots of Korean Animosity Toward Japan—Colonial Period (1910-1945) 
  g. Freedom and Horror—A Nation Divided (1945-1953)
  h. The Political and Economic Miracle—Modern South Korea (1960-present)
  i. Understanding the Korea-U.S. Alliance—Myths and Realities

2. Korean Hearts and Minds—Traditional Yet Changing
  a. The Confucian Tradition Continues
  b. Family and Special Relations
  c. Differentiation of the Sexes
  d. Education and Employment
  e. Trust
  f. Janmeori
  g. Military
  h. Nationalism
  i. Foreign Populations
  j. Are Koreans Really the Irish of the Orient?

3. Korea’s Changing Analytical and Evaluation Skills
  a. Review of Recent Business History
  b. Current Drop in Korean Competitiveness
  c. Examples of Predominant Korean Thinking
  d. Creative Thinking Found Among Koreans
  e. Comparing Korean and Western Educational Systems
  f. Korea’s Double Blind Spot
  g. Current Korean Thinking in International Arenas
  h. Questions for the Future
  i. A Possible Set of Solutions
  j. Final Considerations

4. Understanding Korean Management
  a. Organizational Loyalty
  b. Founder's Conviction
  c. Paternalism
  d. Hierarchical Organization 
  e. Modern Challenges to Family Corporations
     - Office Worker Titles
  f. Carrot and Stick
  g. Group Orientation
  h. Promotion or Termination
  i. Fear and Loathing in Departmental Politics
  j. Government
  k. A New Style

5. Getting a Handle on Information
  a. Korean Government
  b. Helpful Blogs
  c. Chambers of Commerce
  d. One’s Embassy
  e. Social Organizations
  f. English Periodicals
  g. Conducting Crosschecks
  h. Drawing on Inside Personnel
  i. Contacting Professionals
  j. “Old Korea Hands”
  k. Updating Periodically
  l. How to Keep a Handle
     - Information Sources Table

PART Ⅱ. PUTTING YOUR BEST FOOT FORWARD

6. Eleven Commandments for Doing Business in Korea

7. Get Off on the Right Foot: Business Etiquette
  a. The Name Game
  b. Nunchi—The Power of Eye Contact
  c. “The Means Justify the Ends”
  d. Money and Gifts
  e. Entertainment Eating and Drinking
  f. The Magnetism of Differences
  g. “I Think I Know What You’re Saying, Maybe”
  h. Let Your Hair Down
  i. A Little Humility Goes a Long Way
  j. Wish List of Foreigners and Cosmopolitan Koreans Alike for Improved Korean Etiquette
  k. Some Observations About Learning Korean
  l. So What Makes Korea Different From the Two Neighboring Countries?

8. Adapting to Korean Business Practices
  a. Background
     i Social Environment
     ii. Personal Relationships
     iii. Competition
  b. When in Rome…
     i. Local Expertise
     ii. Third Parties
     iii. Lofty Causes
     iv. Personal Ties
     v. Public Relations
     vi. Playing by Local and International Rules
     vii. Keeping a Practical Balance

9. Women’s Challenges in Korea’s Work Environment

10. Managing—and Being Managed by—Koreans
  a. Expatriate Executives
     - Top 18 Suggestions from Experienced Expatriate Executives
  b. Working in Korean Companies as a Foreigner 
  c. Korean Returnees (Gyopo)
  d. Handling Employee Fraud

11. Korean Impressions of Foreign Business
  a. Feelings regarding Foreign Dependency
  b. Lingering Dependency
  c. Growing Nationalism
  d. Consumer Brand Preference
  e. Officials: Elite Perspectives vs. Those of Working-Level Bureaucrats
  f. Businessman Attitudes
  g. Employee Feelings
  h. Mixed Feelings

PART Ⅲ. GETTING ALONG WITH KOREANS

12. Negotiating Business
  a. Different Rules
  b. Problems
     i. Finding a Common Ground
     ii. Mutual Trust
     iii. Communication Barriers
     iv. Cultural Business Etiquette
     v. Legal and Practical Distinctions
  c. Korean Concepts of Negotiating
  d. Negotiating Pointers
     i. Build the Right Climate
     ii. Communication
     iii. Allow Sufficient Time
     iv. Be Innovative
     v. Use a Facilitator
     vi. Find the Right Fit
     vii. Maintain Relationships
     viii. Process Rather than Substance
     ix. Tough Bargainers
  e. Playing by Local and International Rules
      i. Keeping a Practical Balance

13. Getting Joint Ventures Right
  a. A Profitable Marriage
  b. National Dominant Traits
  c. Expectations of a Foreign Partner—Position and Status
  d. Sources of Conflict
     i. Priority Differences
     ii. Management Style
  e. Prevention of Conflict
     i. Procedure Formula
     ii. Communication Channels
     iii. Status Position
     iv. Extracurricular Activities
     v. Mutual Family Interest
     vi. Mutual Respect
  f. Resolving Conflicts
     i. Personal Considerations
     ii. Controlling Emotions
     iii. Compromise Diplomacy
     iv. Home Office Support
     v. Confidential Negotiations
     vi. Proper Protocol
     vii. Neutral Moderator
  g. Expected Conflicts
     - Top 10 Pointers from an Experienced Foreign JV Director

14. Hiring and Firing
  a. Personnel Inter-Relationships
  b. View of Foreign Firms as Employers
  c. Hiring
  d. Recruitment
     i. Classified Advertisements
     ii. Referrals
     iii. Executive Search
     iv. Common Pitfalls
     v. Selection
     vi. Starting Salaries
     vii Restrictive Covenants of Employment Contracts
     viii. New Employee Probation
     ix. Non-Regular Workers
     x. Employee Performance Evaluations
e. Disciplinary Action
     i. Demotion
     ii. Transfer
     iii. Firing
     iv. Temporary and Contracted Employees
     v. Separations: Settlement and Potential Returnees
  f. Trained and Skilled Human Resource Management is Essential

15. Korea’s Corporate Middle Managers
  a. Business Backbone
  b. Identifying the Middle Manager
  c. Common Problems
      i. Promotion
      ii. Position Limitations
      iii. Aptitude
      iv. Long Hours
      v. Rotations

16. Compensating Your Employees
  a. Compensation Practices
      i. Salary and Bonuses
      ii. Salary Table
      iii. “Perks”
  b. Compensation Package Considerations
      i. Economic Rewards
       . Flexibility
       . Salary Trends
       . Pay structure by Job Grades
       . Benefits Philosophy
      ii. Employee Funds
  c. Korea’s Evolving Pension Programs
  d. It’s a Moving Target
      i. Korean Evolutionary Compensation Strategy
  e. Looking at Korean Compensation in Depth
      i. Adaptability
      ii. Social Compensation
      iii. Benefits
      iv. Participation Compensation
      v. Corporate Community-Oriented Compensation
      vi. Performance-Oriented Compensation
  f. Recent Multinational Corporate Compensation Trends
  g. Results are Worth the Costs

17. Motivating Personnel
  a. Understanding the Employment System
  b. Dealing with Job Mobility
  c. Maintaining a Group Spirit
  d. Developing Good Communication
  e. Adapting to Local Norms
  f. Being Sensitive to Personal Matters
  g. Maintaining Continuity
  h. Delegating and Guiding
  i. Grooming Koreans to Succeed Expatriates
  j. Maintaining Motivation
  k. Inscrutable Korean Loyalty

18. Getting Labor Management Relations Right
  a. History of Korean Trade Unionism
      i. Post-World War II
      ii. Western Legislation Copied
      iii. Government Intervention (FKTU)
      iv. Korean Confederation of Trade Unions (KCTU)
      v. The Asian Financial Crisis or “IMF Crisis”
      vi. Developments Today and in the Near Future 
  b. Labor Reality
      i. Compensation Package
      ii. Social Ties
      iii. Company Rap Sessions
      iv. Company Training
  c. Useful Ideas
      i. Communication
      ii. A Leading Edge
      iii. The Personnel/Labor Relations Manager
      iv. Interpersonal Company Activities
      v. Fair Treatment
      vi. Document Work Policy
      vii. An Ounce of Prevention
  d. Unlimited Potential
  e. Top 20 Suggestions on Union Relations

19. Company Training
  a. Corporate Job Training
  b. Training Aspects
      i. Team Spirit
      ii. Professional Trainers
      iii. Product vs. Sales Training
      iv. Parent Company Training
      v. Language Training
      vi. Speaker Programs
      vii. Other Options
  c. Start Training!

PART Ⅳ. MAKING IT IN THE KOREAN MARKET

20. Discovering the Consumer
  a. Overview
      i. A Young, Volatile but Maturing Population
      ii. The Graying of Korea
      iii. Who Do You Trust?
      iv. Make Mine Digital—At Internet Speed
      v. Meet You at the Cybermall!
  b. Who Wields the Won?
      i. Housewives
      ii. Children and Young Adults
      iii. Focusing on Young Adults, Housewives and Children
  c. A Spendthrift Society?
  d. Influencing Consumer Behavior with Caution
  e. Adapting Your Product to Consumers’ Tastes
  f. Doing Consumer Research
  g. The Tail Now Wags the Dog

21. Marketing in Korea
  a. How Risky Is It to Invest in South Korea?
  b. The Cultural Marketing Trap
  c. Coming to Grips with the Cultural Component
  d. How to Aim at a Moving Target
      i. The Power of Rising Income
      ii. Impact of Changing Lifestyles
      iii. Open Acceptance of Foreign Goods
      iv. The Velocity of Technological Change
      v. NGOs and the Market
      vi. Big Name Branding
      vii. Test Marketing
  e. Company Positioning and UCC Marketing in Korea

22. Advertising &amp; Public Relations—Korean Style
  a. Public Relations
      i. Korea Orientation
      ii. Issues
      iii. Media
      iv. Mobile Marketing
      v. Publications
  b. Building a Good Company Image is Essential
      i. Nearby Professional Help
  c. Advertising
      i. Using a Variety of Approaches
      ii. Advertising Spending by Industry
  d. A Word of Caution

23. Selling in Korea—Myths and Realities
  a. Selling or Order-Taking?
  b. Business Entertainment
  c. Salesperson Recruitment
  d. Foreign Companies Selling in Korea
  e. Sales Training
  f. Smashing the Seven Myths of Korean Sales

24. Selling Through Korean Distributors
  a. Establishing Indirect Sales in Korea
  b. Enthusiasm for Foreign Products
  c. The Right Fit
  d. The Deal
  e. War Stories
  f. Possible Roles
  g. Getting Up to Speed
  h. Keys to Success

25. Relating to Bureaucrats
  a. The Role of Government
  b. Bureaucratic Tradition
      i. Confucian Background
      ii. Self-Preservation
      iii. Centralized Decisions—Important but Overestimated
  c. Penetrating the Bureaucracy
      i. Makings of a Suitable Climate
      ii. Sufficient Document Justification
      iii. Accommodate Their Disposition
      iv. Be Patient Yet Persistent
  d. Delegate Official Contacts to Associates
  e. Employing Government Relations Specialists
  f. Maintain Contact
  g. Why All the Scandals?

26. Getting Your Products to Market
  a. Major Retail Chains
  b. Convenience Stores
  c. Large Discount (Warehouse) Stores
  d. Online Retailers
     i. TV Home Shopping
     ii. Cybermalls

27. Selecting Your Distribution System
  a. Major Channels
     i. General Trading Companies &amp; Importers
     ii. Distributors
     iii. Manufacturers
     iv. Parent/Partner Joint Venture Company
     v. In-house Distribution
  b. Effective Distribution Procedures
     i. Select Distributors Carefully
     ii. Build Relationships
     iii. Expand Gradually
     iv. Maintain a “Feel for the Market”
     v. Develop Independence
  c. The Way to Go

28. How Does Korea Stack Up?

29. Korea’s Defense Industry
  a. Agents
  b. Agency for Defense Development (ADD)
  c. Defense Acquisition Program Administration (DAPA)


30. Working Within the Korean Legal System
  a. The Basics
  b. The Constitution
  c. The Government
     i. Executive Branch
     ii. Legislative Branch
     iii. Judicial Branch
  d. Some Practical Peculiarities in Dealing with Korean Law
     i. How to Select an Attorney in Korea
     ii. How to Avoid—or Handle—Credit Fraud
     iii. Should One’s Operations Run Afoul of the Law
  e. Primary Legal Sources
     i. Other References Found on the Internet
  f. Final Considerations

31. Industrial Case Study: Characteristics of the Korean IT Industry
  a. Characteristics of Modern Korea
     i. “It’s Technical”
     ii. Price, Price, Price
     iii. Self-Made Steam Shovels
  b. Moving on to the Next Generation
     i. The Good News
  c. What is Likely to Work
  d. What the IT Industry Teaches About Korean Business

PART Ⅴ. REFERENCES

Bibliography
Index
About the Authors

Doing Business in Korea

An Authoritative and Irreverent Guide to the Korea Experience

KOREA: a country where tradition and rapid modernization meet in a dynamic dichotomy full of seemingly incongruous, yet somehow germane ethnic charms. It is these very elements that truly set Korea apart from its Asian colleagues as a bombastically inclined but strangely endearing little country.

This book is a collection of articles from the &quot;Ask a Korean Dude&quot; column Seoul Selection's monthly travel and culture magazine, SEOUL, ran to answer questions posed by readers regarding aspects of Korean society and culture. Fielding the questions with sincerity and a dash of humor, the &quot;Korean Dude&quot;—frequently making use of his own endearing personal experiences—turned cultural quirks into cultural understanding, providing insight into the workings of Korean culture.

This book is a tool with which you, the foreigner, may come to not only understand the distinctly curious aspects of Korea, but also appreciate the deeply running veins of traditional and modern culture interlaced into this complex—but actually rather simple—society.

Introduction

Who is Korean Dude?

NICE TO MEET YOU
 Greetings, Stranger
 A Strange Welcome
 Capiche?

MAN THE HELM
 Metropolitan Mayhem
 Korean Women
 Vehicular Visions
 The Bizarre
 Shopper's Delight
 For the Vagabonds
 Navigation

EATS &amp; DRINKS
 The Fast Track to Food Coma
 Bottoms Up!

MAKE YOURSELF AT HOME
 Home Sweet Home
 Digital Get Down
 The Office
 Staying Alive

I LOVE YOU?
 The Dating Game
 Tying the Knot
 After the Big Day

CULTURE SHOCK
 Forevermore Quirky
 Education
 Women's Woes
 
A TASTE OF HISTORY

CENTER STAGE
 Modern Entertainment
 Traditional Entertainment

Acknowledgement

Ask a Korean Dude

*이 책의 본문은 영어로 작성되었습니다.

This book emerged out of a collaborative research project entitled “Global Applications of the Korean Development Models in the Information and Communication Industry.” From September 2015 to August 2020, scholars with expertise in industrial and regional sociology, media and cultural studies, and science and technology policy participated in the project. The goal was to explore cases related to the information and communications technology (ICT) industry in South Korea, analyze factors that have contributed to its successful and/or unsuccessful experiences, and carry out comparisons with those of other nations.

This book introduces five topics relevant to ICT innovation in Korean society. While chapters 1, 2, and 3 focus on South Korea’s ICT and media industries, chapters 4 and 5 extend our view by offering relevant topics in the context of the globalized media environment and culture.

In chapter 1, Joon-Shik Park takes a close look at the role of the ICT industry in relation to South Korea’s economic and social development. He suggests that innovation in this industry has enabled the country to climb up the ladder of success, and discusses in detail the necessary conditions for further advancement. As examples of innovative ecosystems, industrial areas in Korea such as Teheran Valley and the Pangyo ICT cluster as well as the companies Naver, Daum, and Kakao are introduced for their contribution to the new industrial ecosystem.

In chapter 2, Kyung-Hee Kim and Juhyun Hong provide an analysis of the diffusion process of content that enables users to exchange information and share experiences through interactions via social media. With the goal of identifying the different roles played by the Korean government, media users, industry professionals, and communication technologies, they interviewed 12 experts who spent most of their career in the ICT industry. In this chapter, they provide an explanation of the positive roles (i.e., media users, industry professionals, communication technologies) and negative roles (i.e., the government) played by each involved actor.

In chapter 3, Sun Ho Jeong examines the progress of digital news innovation in South Korea and provides an outlook. Although emerging technologies have brought about positive changes to Korean society, they have also led to disruptive experiences for the journalism industry in particular. Approaching the subject matter from the perspectives of the industry and academia, she provides a brief introduction of the history and characteristics of digital news in South Korea, followed by challenges and opportunities experienced by news organizations in the 2010s, and a discussion on journalism innovation for the 2020s. The chapter concludes with final remarks for future directions.

In chapter 4, Shin Dong Kim presents a discussion on the factors contributing to the worldwide success of Korean media and pop culture. Kim’s close inspection of the domestic factors (i.e., expansion of the television market, accumulation of program production technologies and skills, and a new generation of creators and consumers of media), and global factors (i.e., geopolitics of East Asian countries in relation to the development of cultural industries) that are identified as contributors to the Korean Wave furthers our understanding of the historical context of the phenomenon. The chapter also provides an opportunity to think about its implications for Korean people.

Chapter 5 examines communities of foreign brides in South Korea, where social media is utilized for empowerment of migrant minorities. For this study, Dominique Nduhura, Shin Dong Kim, and Nadine Mumporeze conducted interviews and focus group discussions with 40 foreign brides from Vietnam, the Philippines, and Cambodia who are currently residing in South Korea. Findings suggest that their experiences with social media are largely favorable (i.e., connectedness, cathartic role, mutual education, advocacy, business platform, body celebration, political participation, access to services, etc.), while some mishaps from such use persist.

Preface

01 The Virtuous Cycle of the Korean ICT Industry and Economic and Social Systems (Joon-Shik Park)
  The ICT Industry and Korea’s Economic and Social Development
  Innovation in the ICT Industry and Climbing the Next Ladder of Success
  Development and Advancement of the ICT Industry
  Innovation Ecosystem and ICT Industry
  Summary and Conclusion

02 Agents in the Diffusion of Social Content in Korea:Role of Users, Employees, and the Government (Kyung-Hee Kim and Juhyun Hong)
  What is Social Content
  Agents of Social Content Diffusion and Their Roles
  Conclusion

03 News Innovation: Progress and Future Prospects (Sun Ho Jeong)
  Digital News in South Korea: Brief History and Unique Characteristics
  Lessons From the 2010s
  For Journalism Innovation in the 2020s
  Conclusion

04 The Korean Wave: Success Factors (Shin Dong Kim)
  Contributing Factors
  What is the Korean Wave to Koreans?
  Another cultural imperialism or a successful counterculture to the American empire?
  Future Prospects

05 South Korea’s ICT and Migrant Minorities’ Capabilities: Analysis of Foreign Brides’ Empowerment by Social Media (Dominique Nduhura, Shin Dong Kim and Nadine Mumporeze)
  Introduction
  Literature Review
  Methods
  Research Findings
  Discussion of the Findings
  Conclusion

Contributors

ICT Innovation and Korean Society: Industry, Media, and Culture

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